Work / Advertising & Campaigns, Interior & Furniture
Farhad Design 2026
Farhad Design moves from making furniture to delivering complete spaces: the campaigns, the content plan and the pitch to developers.
In 2026 Farhad Design changed from a furniture workshop into a company that delivers complete spaces. I shaped how that change is shown: the campaigns, the content plan, the films and the way we talk to developers.
- Client
- Farhad Design
- Role
- Marketing and creative direction
- Years
- 2026
- Year
- 2026
Farhad Design 2026
This year Farhad Design stopped selling single pieces of furniture and started delivering complete spaces. I shaped how that change is shown: the campaigns, the content plan, the films and the way we talk to developers.
Made to match your vision
The shift
Farhad Design started as a furniture workshop. Buyers in North Cyprus, many of them from abroad, receive the keys to an empty apartment and then have to find furniture, walls, lighting and someone to put it all together. We decided to be that one company, so the brand had to be reorganised around spaces instead of products.
One piece at a time
Sofas, tables, TV units and consoles
Vanities, mirrors, taps and lighting
Cabinets and worktops made to measure
Wall features, objects and lamps
A whole home, ready on the day of handover
Cafés, restaurants and show flats
The pieces you need to move in, chosen to fit the plan.
Our own designed collection, with wall features and lighting.
Fully custom: every piece drawn for the space and styled to the last object.
One partner. One timeline. One standard.
Campaigns
Each campaign is a carousel made to be swiped on a phone, so that is how they are shown here. Swipe or use the arrows.
A whole apartment of furniture sold as one package. The first slide puts the set on a beach, to make it feel like a holiday home, then every piece gets its own slide.
A render collection for a five-room home: the living room, the stairs, a gallery corridor and each of the bedrooms.
A rooftop with a sun terrace, a green walkway, a padel court, a fire pit and stepped seating. The second slide numbers them on a plan, then each one follows.
The content system
A month of posts planned as one story. Every feed post has stories around it on the same subject, and every post asks for one keyword in a message, so each enquiry arrives already sorted: a café owner sends CAFE, someone with new keys sends HOME, a developer sends B2B.
Introduce the whole of Farhad Design
Who we are and what we do
Founder clips: plan, materials, workshop
A café, from concept to finished room
Three details from the café
A wall, from empty to finished
Stone, panel or smooth? A vote
How our furniture is built
A finish close-up, then the piece at home
Wood, fabric or stone? A vote
Three decisions behind this room
For people receiving their keys
From keys to a complete home
Which stage are you at?
Five decisions before buying furniture
Sofa size and TV unit scale
The same room by day and by night
27 July to 2 August
Do you deliver apartments or villas?
Objects that finish a room
From the studio table to the room
Before and after of the month
The month in three moments
The first six stories
The introduction day, frame by frame. In a few seconds a visitor should understand that Farhad Design is not only furniture, and that a whole project can be handed to us. Six scenes, then a poll, then an invitation to send a message.
From an empty room to a complete home
Made to fit your space
Walls and details that change a room
Small things set the final mood
From design to installation, with you
What space are you designing for?
Send us a plan, a photo or an idea.
Real homes
Apartments finished by Farhad Design and photographed for the feed: the proof that sits behind every render.
On camera
Short vertical films for reels and stories.
A plaster wall, finished by hand
Selling to developers
Alongside the feed I built a presentation system for developers and real-estate companies. Every deck follows the same five steps.
Developers sell empty units. Buyers want a home they can use from day one, and nobody wants to manage ten suppliers.
Farhad Design takes the whole interior: design, furniture, walls, lighting and installation, on one timeline.
Three levels that fit each type of unit, so a developer can offer furnished homes without designing each one.
Finished show flats, the catalogue and our own workshop, so they can see the standard before they sign.
Start with one show flat. If it sells, the rest of the building follows.
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